Monthly Archives: June 2015

Why we want Chase’s Mission Main St Grant:

A lot of folks have been seeing a heavy ad campaign for this grant from Chase. Yes, it’s 100K. Yes, I had to answer a few questions to apply. I figured I’d disclose those answers to those answers here in order to sway a few people to vote for us. Thank you for all your support!
Tell us about your business and what makes it unique. Please provide a general description of your product, customers, competitive landscape, and overall performance.
We truly are a mom and pop shop, where the owner is on site while the work is being done. Our employees value us because we work along side them. We genuinely care about the quality of workmanship we provide our clients as landscapers. From routine maintenance to designing and installing patios, walkways, retaining walls and gardens, we are very attentive to every last detail. There are always other landscaping outfits out there from the one man show with a truck and trailer to much larger multi-million dollar companies. We don’t focus on things like that though. Our attention is focused on one client at a time, providing them and their project with the individual attention they deserve. It’s what’s lead to our growth and small business success.
What inspired you to become an entrepreneur? Describe both your greatest achievements and biggest challenges.
My husband started Algiere’s Landscaping in 2007 because he decided he was ready to take ownership of the work he was already doing for someone else’s business. When we meet in 2009, he hadn’t done too much with it as he quickly learned it takes a lot of time to do both the physical and mental component of landscaping. In 2011, he gave me half the business because I told him I’d make it “go”. I was ready to make the leap from punching a time clock to controlling the hours I worked. I own a huge dept to the small female business owners I worked for as a teenager all the way up to my early 30s. They are the true inspiration for me making the decision to be self employed. Heading into our fifth season, our gross sales have grown steadily, we’ve gone from a one man show to five employees and three trucks, and we’re continuing to grow. The biggest challenge we’ve faced is how to manage that growth from cash flow, to adding employees and equipment, to developing a marketing plan to sustain and support our continued growth.
How is your business involved with the community you serve? Examples include: giving back to the community, sourcing locally, and/or contributing to economic development via hiring.
As small business owners, we feel a sense of obligation to our community and the need to give back. For years, we would shave my husband’s winter beard; asking for donations to a local non-profit health care provider. This year, we’re involved in starting a community garden to help provide fresh produce to our local soup kitchen. We are also committed to buying our supplies and materials locally whenever possible in order to help support our local economy. It’s because of that practice we’ve developed great working relationships with other fellow small business owners. We also have instilled in our business growth plan to hire above minimum wage and provide our employees with benefits including health insurance and paid time off. At this time, we are able to provide our employees with three paid holidays and all are paid at least one dollar above minimum wage. It is our goal to be able to provide our employees with a livable wage and the benefits to ensure a quality of life we are all entitled to.
What would a $100,000 grant mean to your business and how will you utilize the funds? Please be as specific as possible.
The grant would do so much for our business. As of today, we own the business outright and are very reluctant to take a loan to help with growth. The grant in part would be used to support a solid marketing campaign to help continue our growth. The marketing campaign would consist of advertising across multiple platforms including radio, print and internet. We would continue to develop our online presence by investing in a website, and enhance our social media.The grant would also allow us to invest further in our existing employees by accelerating our timeline to provide health insurance and a livable wage. Lastly, we would purchase equipment including but not limited to a tractor, a dump kit for one of our trucks, and other small handheld equipment such as leaf blowers, etc. Lastly, we would work on developing property to create a store front.
What are your short-term (1-2 years) and long-term growth plans for the business? How will this grant contribute to your plan?
Our short term goals are for the next one to two years include expanding our part time crew that currently works three days a week to five days a week by this fall. Our second goal is to increase profit by decreasing certain operating costs including how our materials are purchased. This would involve negotiating a better price point with our current suppliers, which in turn would be invested in our employees. Our third goal for the next two years is to increase sales by twenty percent through a strategic marketing plan that would open up two new markets we are currently not in; water gardens and vegetable gardens. The revenue generated from the increased sales would be used support the first two goals. Our long term goals are to develop a store front which clients can visit by using property we own, adding another crew in three years, and increasing our service area by 15 miles.

If you like our answers please vote for us here:

Mission Main Street Grants

Mission Main Street Grant

Mission Main Street Grants

For Immediate Release

June 10th, 2015

Media Contact:
Algiere’s Landscaping, 860-376-2895
Michelle Algiere;

Local Business, Algiere’s Landscaping, LLC, needs support to be moved on to the next step for a $100,000 Grant from [Insert business’s logo] Mission Main Street Grants®
Help Algiere’s Landscaping Grow by Voting Online Before June 19

Preston, CT – Algiere’s Landscaping, a local landscaping business, has applied for a $100,000 grant from Chase’s, Mission Main Street Grants®. Algiere’s Landscaping must submit a questionnaire outlining a business plan that will result in growth of the business and receive at least 250 votes to be eligible for a grant. Full eligibility requirements are available in the Program Rules ( Customers, fans and community members can show support for Algiere’s Landscaping by voting at [insert link to business page on the program website if applicable] using Facebook Connect.

The voting deadline is June 19, 2015 and grant recipients will be selected by expert panelists. Algiere’s Landscaping is striving to grow and expand through a strategic plan which includes paying employee livable wages for Connecticut and providing health benefits developed by Michelle Algiere . Receiving this grant would be an unbelievable opportunity to ensure the work of this business continues in Preston,” says co-business owner and husband, Benjamin Algiere.

Through Mission Main Street Grants, Chase will award $2 million to 20 small business across America. All businesses that apply for a grant and meet the eligibility requirements will receive access to a small business webcast by Premier Sponsor, LinkedIn. In addition, the 20 grant recipients will receive a trip to LinkedIn headquarters.

The 20 grant recipients will be announced in September 2015. For additional details about Mission Main Street Grants visit

About Mission Main Street Grants
Demonstrating an ongoing commitment to small business, Chase launched Mission Main Street Grants, a program that will award 20 grants of $100,000 to small businesses across America. By completing a business profile, a grant questionnaire, and meeting relevant eligibility requirements, small businesses will have access to special offers from the Premier Sponsor, LinkedIn. Chase is committed to helping small businesses so they can take big steps for their business and community.

About Algiere’s Landscaping
Opening in 2007, Benjamin Algiere started the business on his own and in 2011 he gave his then fiance half the business. They have now grown to 5 employees and they’d like to keep growing.